Woopra goes out of Beta!

Posted on October 18, 2009
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One of the most promising web analytical tools – Woopra is going out of beta and becomes a paid subscription service. I was thrilled by the news since I’ve been using their tool while in beta and was frustrated by the pageviews limitation of 10000 which leaded to having stats for some of my sites up to mid day.

I went to woopra.com to check my profile and their new plans details and at first it looked somewhat ok. I do around 80k pageviews per day(which is not much) which means around 2,500,000 pageviews per month, which puts me into their top plan $99.95 with 4000000 pageviews(which is low for a top plan). While I do think it’s a bit of a premium price I find it acceptable…

However the subscription plans are per site!?!? Now that’s a serious problem! There are several factors contributing for this to be a bad marketing decision on their side.

First: The price is not low by any means, so it is essential for power users to be able to, buy a wholesale package. I own ~50 sites. Having 50 subscription plans with a single service is idiocy.

Second: It takes more time to manage multiple packages.

Thirst: Sites that do a lot of traffic usually gain less per unit of traffic(lower CPM). Thus I’d have to use expensive package on a low profit site.

Fourth: They are competing a free tool on it’s own ground.

I do hope woopra comes up with a better packaging system or it will be useless to me and many others, since I wouldn’t use both Analytics and woopra for the same thing.

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